Below is a list of some of the most visited news websites for digital and mainstream media companies in Kenya, based on a survey conducted by the Media Council of Kenya (MCK). The percentage indicates its popularity.
Tuko started as a blog but has since grown into one of the most visited news websites in Kenya, surpassing many established media houses in terms of online traffic.
Citizen TV is the most popular television station in Kenya. Its news website, Citizen Digital, is ranked as the second most visited news website in Kenya.
Nation Media Group is one of the most established mainstream media companies in Kenya. Its newspaper is among the few recognized for publishing government gazette notices. The Nation.Africa website is the third most visited news site in Kenya.
Standard Media has been around since 1902 and remains to be among the most trusted media company in Kenya aongside Nation Media.
Pulse Live is best known for publising entertainment and lifestyle news. Although relatively new in the digital media scene, it has quickly gained popularity and now ranks fifth among the most visited news websites in Kenya.
Kenyans.co.ke began as a one-person blog and has grown significantly due to its ability to break news quickly. It now ranks as the 6th most visited news site in Kenya.
The Star is among the most read print newspapers in Kenya. Its website features most of the articles published in its print edition.
Ghafla is one of the most popular entertainment news websites in Kenya which covers celebrity gossip, and lifestyle updates.
KenyaMoja is a news aggregation platform that compiles stories from various top media outlets in Kenya. It’s a go-to source for Kenyans looking to preview multiple news updates in one place, including live TV streams.
Like Ghafla, Mpasho specializes in posting entertainment and celebrity news. If you’re looking for the latest lifestyle stories in Kenya then visit Mpasho or Ghafla.
Nairobi Leo gained popularity partly due to its familiar and relatable name (Nairobi). While it covers national news, many users visit it specifically for updates on Nairobi.
According to the MCK survey, other news platforms account for 2% of overall traffic. These include pressrelease.co.ke, capitalfm.co.ke, thekenyatimes.com, kenyanwallstreet.com, kbc.co.ke, peopledaily.digital, k24.digital, among others.
You can view the full survey data on the media council report on state of media in Kenya.