Our Editorial Guidelines – PressReleaseKe

PressReleaseKe (also referred to as PressRelease.co.ke or Press Release Kenya) exists to provide reliable, accurate, and transparent news coverage and press release publishing.

Our mission is to:

Audiences trust PressReleaseKe as a credible source of information. We therefore maintain strict editorial policies that prioritize accuracy, fairness, transparency, and accountability.

These guidelines apply to:

1. Editorial Principles

a) Editorial Review

All editorial content must undergo review before publication to ensure:

b) Impartiality

PressReleaseKe aims to present information without bias or undue influence.

We ensure:

c) Accuracy

Accuracy is the foundation of all PressReleaseKe content.

Editorial teams must ensure:

Whenever possible:

If errors occur, they must be corrected promptly.

d) Conflict of Interest

Editorial decisions must remain free from personal, financial, or political influence.

Staff and contributors must:

e) AI-Generated Content Usage Policy

As part of our editorial review process, we use a custom-built tool that includes AI-image detection technology to identify potentially AI-generated images.

Submissions that contain AI-generated images, particularly those that may be used for deepfakes, misinformation, or that present potential ethical, legal, or reputational risks, may be rejected or subject to additional editorial scrutiny. This policy is intended to uphold our commitment to accuracy, transparency, and responsible publishing.

PressReleaseKe reserves the right to decline, remove, or request clarification on any submission that is determined to contain misleading or improperly disclosed AI-generated content.

2. Privacy

PressReleaseKe respects individual privacy and handles personal information responsibly.

We avoid publishing:

2.1 Children and Vulnerable Individuals

Content involving children must meet ethical standards.

PressReleaseKe will:

3. Transparency and Accountability

To maintain trust with audiences, PressReleaseKe commits to source transparency.

Articles should clearly identify:

4. Press Release Submission Standards

Organizations submitting press releases must ensure:

PressReleaseKe reserves the right to:

5. Ethical Journalism Standards

PressReleaseKe commits to responsible journalism practices, including:

6. Contact and Editorial Accountability

Editorial Team

PressReleaseKe’s editorial operations are led by Elvis, a Media and Communication graduate with over a decade of experience in digital media and online publishing. Elvis previously served as an editor at Standard Media Group, one of Kenya’s largest and oldest media companies.

Contacts

For corrections, complaints, or editorial concerns, contact:

PressReleaseKe welcomes constructive feedback and remains committed to maintaining high editorial integrity and transparency. Read more about us.